Homebuilder Marketing Services

New Homes Colorado
New Home Sales

LC Real Estate Group Sales Team
LC Real Estate Group’s New Home Sales Team is uniquely qualified to assist builders in the sale of new homes in new home communities in Colorado. Our team is a full-service real estate advisor that has managed a full-time sales staff across multiple subdivisions. We know industry best practices and provide highly skilled brokerage services tailored to the new home industry. We have a licensed new home sales team and administrative support staff that is able to provide a high level of customer service.
Competitive Commission & Marketing Structure
- Volume based listing commission structure
- Discounted buyer representation fees
- Included and add-on marketing budget (Based on project and number of homes)
- Extra back-end marketing support with hourly billing
Accountable Customer Service
- Weekly under contract backlog follow-up
- Weekly builder contract & marketing meeting (Or as requested)
- Bi-weekly construction status update with site superintendent
- Monthly or as required buyer lender check-in
Home Builder Market Research
- Builder Floor Plan Base Price Comparative Analysis
- Individual Spec Home Comparative Market Analysis
- Overall resale market and plan affordability analysis
- Weekly Builder Traffic & Sales Report (Other projects)
- New home sales data by each builder and project (Not listed in MLS)
- Builder incentives and base price tracking
Unique Marketing on Every Home
Exterior home rendering by actual elevation and color scheme (See example)

Construction progress photos

Professional photos after Certificate of Occupancy
Virtual 3D Home Staging (See example)
Interactive 3D Home Tour (See example)
Interactive rendering of actual floor plan with structural options selected linked with photos and 3D Home tour (See example)
Unique customized brochure for each new home (See example)
Featured Listing email for each new home sent to matching registered prospects and our proprietary Realtor database (See example)
Coming Soon or Just Listed postcard with lead capture to matching registered prospects with home address (See example)
Unique website for each new home with lead capture and ability to schedule a showing and download brochure (See example)
Greater Home Access
- Staffed spec homes or model homes (Per project)
- Everyday on-call phone support
- Self-tour access on vacant completed home with identity verification (Optional)

Advanced Subdivision Marketing


Unique property listing in both IRES & REColorado for maximum exposure

Unique subdivision website and/or lead capture landing page based on project size

New home community email template for New Home Buyer and Realtor Interest List

Promoted new home community listing on Zillow

Promoted new home community listing on New Home Source
Featured Customer Reviews of LC Real Estate Group
LC Real Estate Group New Homes Leadership

Rollin Goering, Senior Partner
New Home Sales Team Managing Broker

Wayne Lewis, Senior Partner & Senior Broker
Marketing Director & Land Sales
Wayne has been involved in the purchase and sale of residential property and development land since 2003 from Fort Collins to Colorado Springs. Wayne graduated with high honors from Colorado State University with majors in finance and real estate and a minor in marketing. Prior to joining the company in 2009 and becoming a partner in 2012, Wayne worked for several well-known residential and commercial brokerages as well as a private REIT. Wayne has worked on numerous technical valuation, purchase, and sale assignments for developers, private and institutional clients, banks, and government entities.